- Social challenge
Responsible consumption and production
How do we promote Skåne so that visitors act sustainably?
Vacation, a bit more freedom, a bit less everyday. It's easy to stretch a bit on what's okay. You eat a bit differently, travel a bit differently, shop a bit differently.
Our job is to make sure that something different is sustainable. So that tourism reduces food waste and waste. And encourages sustainable choices and local alternatives.
We market Skåne as a destination and we must ensure that people visiting Skåne take responsibility.